LinkedIn has evolved. It’s no longer just a digital resume—it’s a platform for thought leadership, networking, and personal branding. But if you work for a company, you might be wondering: “What if I’m wearing two different hats?” “How do I…
I get asked all the time whether LinkedIn Premium is worth it. My answer? It depends—but probably not as much as you think. If you’re currently rocking the free version, you might be wondering if upgrading will magically transform your…
“I’ll use LinkedIn™ when I need a job.” Sound familiar? If you’re anything like me, that’s likely what you said after you completed your LinkedIn™ profile when you created it years ago. LinkedIn™ was founded in 2003 under the premise…
As the world's most powerful B2B social media platform, LinkedIn™ is the go-to place for many industries. Professionals are increasingly using LinkedIn™ to connect with clients and customers, and the industry's professionals are getting more and more savvy at using…
There is really only one thing that can pull this winter-loving tea drinker hopping into springtime, and that is my garden! I was never one to enjoy springtime; it meant saying goodbye to my skis and snowshoes and saying hello…
Conquering the Imposter on LinkedIn: Why You Deserve a Seat at the Table (Even As an Introvert) Do you ever scroll through LinkedIn, mesmerized by the seemingly confident professionals showcasing their expertise and racking up connections? You might admire their…
In a world where the loudest voices often dominate, us introverts may find it challenging to carve out (and stand out) in the professional realm. LinkedIn, however, can help create space for even the quietest among us, and assist introverts…
It's a common myth in personal branding - “My organization has an online presence, I don’t need one! ” While your company’s LinkedIn presence may be carefully curated and showcase your product and service, they miss the mark in accurately…
“I don’t get any leads on LinkedIn!” Friends, I hear that alot - and I know it can be frustrating (or seem pointless in trying….) but 73% of buyers are more likely to consider a brand if the salesperson reaches…
We've all been there, haven't we? Scrolling through our LinkedIn feed, getting sucked into the vortex of professional jealousy as we witness the parade of perfectly curated, uber-professional, and glossy content. It's enough to make any self-respecting non-designer throw up…