The term "branding" often conjures images of iconic logos and catchy taglines, but in the digital age, it has taken a new, personal turn. Personal branding is the art of shaping and promoting the unique identity, skills, and values that…
Hey there, all you wonderful introverts, cautious optimists, and hesitant brand-builders! Do you ever find yourself sitting with a warm cup of tea, scrolling through LinkedIn, and thinking, "Yikes! What if I start building a personal brand and then decide…
Ever scrolled through Instagram, noticing influencers promoting brands and thought, "Well, personal branding is just for them"? Think again. Personal branding isn't just for the latest pop sensation or a YouTube superstar. It's for **you**. Yes, especially if you're in…
It's an age-old debate: Is content truly king? For many business professionals, the constant buzz around content creation can feel overwhelming and, quite frankly, unnecessary. However, dismissing content creation as just another fleeting trend might be costing your business more…
We've all been there, haven't we? Scrolling through our LinkedIn feed, getting sucked into the vortex of professional jealousy as we witness the parade of perfectly curated, uber-professional, and glossy content. It's enough to make any self-respecting non-designer throw up…
There’s no escaping it, social media has become an integral part of our lives, and it's not just for sharing funny cat videos or stalking our exes. No, my friend, it has evolved into something much more powerful—a social selling…
I still remember the moment I realized I had my very own personal brand. It happened a few months after I launched my blog, and a couple of people actually took the time to comment on how much they enjoyed…
It isn't a skill that I have a high proficiency in, but I find that when I include storytelling in my blog posts, videos and social media, I receive more engagement. People can relate to stories, they can empathize with…
Chances are if you follow social media and use LinkedIn to connect with professionals in your industry, you've likely come across the term Personal Branding. The practice of Personal Branding has been around for years, (in fact, the phrase was…
If you are a business professional, you are likely on LinkedIn. In fact, there are over 830 million LinkedIn users (for comparison sake, Facebook has 2.7 billion). LinkedIn is the most popular and preferred social media network for businesses over…