LinkedIn is the world’s most powerful B2B social media platform that provides professionals with an opportunity to grow their personal brands and businesses. With over 900 million users worldwide, LinkedIn has become the go-to platform for business professionals to network…
We’ve all been there. Staring at a blank page, wondering where to even begin. Writing content can be a daunting task, especially when you’re short on time. But fear not, my friends. There are ways to save time and still…
When I first started my blog in 2007, I had great intentions to give away tips and tricks that would help my reader get the most out of their day, their career, and their life. Little did I realize all…
It was the one content principle that changed everything for me. Before this came into my life, I was a bundle of nerves, and my creativity suffered greatly. I suffered from angst and anxiety every morning, stressed about what to…
It isn't a skill that I have a high proficiency in, but I find that when I include storytelling in my blog posts, videos and social media, I receive more engagement. People can relate to stories, they can empathize with…
As we head back into our offices, back to our meetings and conferences, and into a brand new year, having a personal brand has never been more important. For many of our industries, we're coming out of a year of…
Chances are if you follow social media and use LinkedIn to connect with professionals in your industry, you've likely come across the term Personal Branding. The practice of Personal Branding has been around for years, (in fact, the phrase was…
If you are a business professional, you are likely on LinkedIn. In fact, there are over 830 million LinkedIn users (for comparison sake, Facebook has 2.7 billion). LinkedIn is the most popular and preferred social media network for businesses over…
Our personal brands were not meant to exist in a silo. I'm a firm believer that our personal brands are only as strong as the impact we make on others in our respective communities. One of the best ways to…
The meetings and events industry is hanging out on LinkedIn. As the world's largest B2B platform, meeting planners and hospitality professionals are using LinkedIn to connect with clients, prospects, industry thought leaders, and advocates. While scrolling the home feed for…