You’ve probably heard it a thousand times by now - the online world is saturated. Every day, there's a flood of new articles, videos, and social media posts. With such immense competition, can someone like you, especially if you're just…
It's an age-old debate: Is content truly king? For many business professionals, the constant buzz around content creation can feel overwhelming and, quite frankly, unnecessary. However, dismissing content creation as just another fleeting trend might be costing your business more…
In the bustling world of B2B, standing out isn’t just nice – it's downright necessary. Yet, many of us are still in the dark about how to truly shine. Enter: personal branding. And no, it's not some fancy buzzword that…
We've all been there, haven't we? Scrolling through our LinkedIn feed, getting sucked into the vortex of professional jealousy as we witness the parade of perfectly curated, uber-professional, and glossy content. It's enough to make any self-respecting non-designer throw up…
LinkedIn is the world’s most powerful B2B social media platform that provides professionals with an opportunity to grow their personal brands and businesses. With over 900 million users worldwide, LinkedIn has become the go-to platform for business professionals to network…
We’ve all been there. Staring at a blank page, wondering where to even begin. Writing content can be a daunting task, especially when you’re short on time. But fear not, my friends. There are ways to save time and still…
When I first started my blog in 2007, I had great intentions to give away tips and tricks that would help my reader get the most out of their day, their career, and their life. Little did I realize all…
It was the one content principle that changed everything for me. Before this came into my life, I was a bundle of nerves, and my creativity suffered greatly. I suffered from angst and anxiety every morning, stressed about what to…
The meetings and events industry is a great place to start to build a personal brand, but once your brand is created, then what? When you’re in events, you’re in the “experience” business, so it’s an ideal place for creative…
As the world's most powerful B2B social media platform, LinkedIn is the go-to place for many industries. The hospitality industry is increasingly using LinkedIn to connect with clients and customers, and the industry's professionals are getting more and more savvy…